Alegra's Media Blog

  RADIO INDUSTRY RESEARCH TASKS Podcasting: on demand talk radio where you can get different content; there's information, comedy, current events. You can consume that content anywhere. The  best podcast hosting  companies as of January 2021 are: Buzzsprout   - simple & limited Captivate  - advanced but understandable analytics Transistor  - focused on brands, serious, Cards against humanity is one of their early customers Castos Podbean Simplecast Resonate Live broadcasting radio is scheduled whereas podcasting can be listened to on demand. Radio tends to appeal to a mass audience, whereas podcasts are niche, as they each focus on specific topics. Radio is live and podcasts are pre recorded. Also radios need to be regulated and licensed as they play music, and podcasts can't because of copyright issues. Radio is short life as the audience can only listen to it while it is happening, whereas podcasts have a long life and as they are supposed to be online forever the target

  RADIO INDUSTRY : Initial research Based on the images on the website and the content, briefly describe and contrast the target audience and genres of sounds ( music genres /spoken word genres   ) covered in the following channels Radio 1 -   It specialises in modern popular music and current chart hits throughout the day.   Radio 3 -  Its output centres on classical music and opera, but jazz, world music, drama, culture and the arts also feature. Radio 4 -  a wide variety of spoken-word programmes including news, drama, comedy, science and history from the BBC's headquarters at Broadcasting House, London. Music genres  may include pop/rap/classical/indie etc. and give a clue to the station's target audience. Spoken word genres  may include chat segments, interviews, podcasts ,documentaries, comedy panel shows, drama, news broadcasts and lifestyle programmes and also give an idea about the station's target audience.